In The News

Medical Marketing and Media Cites CME in Sunshine Act Article

Medical Marketing and Media, one of most active news outlets covering the Physician Payment Sunshine Act, cited the CME Coalition in a recent article discussing the final regulations implementing the law.

The CME Coalition said in a statement: "This decision recognizes the adequacy of current protections against inappropriate bias in CME, and acknowledges CME's special role in educating physicians and improving patient outcomes. Further, by limiting CME support payments from the reporting rules required of direct physician payments, CMS has made it clear that pharmaceutical companies, medical device manufacturers and other commercial supporters should not be discouraged from underwriting accredited CME activities."

Inside Health Policy Highlights Sunshine Act Final Rule as a Boon for CME

In an article discussing the Final Rule on the Physician Payment Sunshine Act, Inside Health Policy noted the exception for accredited CME as one a key amendments to the proposed rule. By limiting CME support payments from the reporting rules required of direct physician payments, CMS has made it clear that pharmaceutical companies, medical device manufacturers, and other commercial supporters should not be discouraged from underwriting accredited CME activities.

Further, the final rule limits the reporting requirements for continuing medical education, excluding accredited CME activities that meet the definition of “indirect payments” from the law. The move drew praise from a key stakeholder group, which said the decision recognizes the adequacy of current protections against inappropriate bias in CME, and makes clear that industry should not be discouraged from underwriting accredited CME activities.

Syndicate content